Looking over the week in news you will find that 13 year old Morgan Pozgar won $25,000 dollars for being the fastest text messager (see yahoo for article Text Message Champ). First of all that is a lot of cash to type fast and secondly with text messaging becoming a sport I need to be the sponsor! How big is this going to get? Will it be the next NASCAR? Probably not but what it does tell us is that mobile marketing and mobile use is only getting started. With all the teenagers having their own mobile, there is usually at least 2 more mobile users in the house (mom and dad). As more and more people use them, the technology and ability for organizations to connect with their constituents is going to get even more exciting. Please comment on how you plan to use the mobile to improve our world!